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Someone’s talking to my organisation using social media – what do I say back?

Here's a guide to responding to customers or stakeholders in social media for corporate use.   Essentially, these are just principles that make good PR practice but lots of us aren’t used to this new...

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Public sector PRs - do you want a place to talk #socmed?

Anyone who works in PR has probably come across unflattering assumptions that our job is to cover up bad stuff and pump out good news. We know though that we want to inform and engage, particularly in...

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Organisations need to learn how to party: why digital engagement needs to be...

I work in digital communications.  In the public sector.  If there’s one obsession both disciplines share, it’s the quest for ‘engagement’. It’s often said about digital engagement that ‘we’...

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